Results. Growth. Profit.
Who we are
Macaw Digital Marketing is a digital marketing agency serving Fort Myers, Cape Coral, Naples, and Florida. We offer a full range of digital marketing services, including branding, web design and development, search engine optimization (SEO), content marketing & creation, pay-per-click (PPC) advertising, social media marketing, and more. Work with a local digital marketing agency focused on getting you results.
Click below to schedule a free 30-minute consultation with one of our top consultants and get a free proposal.
What we do: Digital Marketing services
Branding & Positioning
Do you have a branding strategy? Our digital marketing team specializes in fundamental marketing. We can help your business establish and/or strengthen your branding, and messaging. You will better understand your target audience, define your value proposition, positioning, and create effective messaging that resonates with your target audience.
Web Design & Development
Macaw Digital Marketing designs great looking websites that are responsive and optimized for your customers AND search engines. A beautiful website that gets zero traffic and zero conversions isn’t effective. Let us build your property developer company a custom, SEO optimized website that looks good AND gets results. All of our website builds are fully responsive as well.
Content Writing and Strategy
Content is one of the most important pieces of marketing. Content drives organic traffic to your site. It also converts prospects once they’re on your site. In turn, every marketing plan should include a focus on a strong content marketing communication strategy and a lot of effective content. Let our inbound marketing certified content marketing team help your business create effective marketing content.
Whether you want to advertise on Google, Bing, Facebook, implement retargeting, etc. our we can help. Our advertising team is led by PPC certified specialists. We set up your campaigns and continuously analyze and optimize them to ensure you aren’t wasting money. Our main goal is to make sure your PPC budget is producing leads and being spent effectively.
Social Media Marketing
To compete there is no question that your business must be on all relevant social media channels. Macaw’s Digital Marketing specialists can set up your social channels. We can then help you create a social media marketing strategy for success. We also create the content to effectively promote your brand. Get started with social media marketing.
Email Marketing & Automation
Connect to your most engaged group of customers and prospects. Your email list is one of your biggest assets. Let our digital marketing agency help you create an effective email communication strategy. Macaw Digital has the expertise to create email content and automated email sequences that convert. Learn more about our email marketing services.
Google My Business Optimization
Are you a local business serving a specific area? Then showing up in local search is extremely important. An optimized Google My Business profile can help you show up in local searches. It also helps drive traffic to your site and to your physical location. But, just setting up your listing is not enough. You need to optimize it and be active, consistently! We can help set up your Google My Business listing and optimize it. We can also develop a personalized posting strategy for you and create and publish posts for you on a weekly or monthly basis.
Local Listing (NAP) Services
Local listings, also known as citations, help you show up for local searches. Adding citations on local and relevant industry listing sites means prospects can find your company where they are searching for information. Local listings are important for local SEO, brand awareness and credibility. But setting them up and maintaining the accuracy of them is time consuming! Let us do the hard work for you. Let us set-up and manage your listings.
Keyword research is the foundation of all SEO, PPC, and content activities. Without the right keywords you are just wasting time and money. Understanding what keywords and topics your prospects are search for is critical. Keyword research is more than looking for the highest volume keywords. It is understanding what keywords have the correct intent to accomplish the desired outcome. So are you targeting the right keywords? Let us do your keyword research for you.
Real Estate Developer Marketing
Our experience in real estate matches our expertise in marketing. We know real estate developers face many challenges. We can help you build your brand, get leads for properties and investment, and lease/sell-out your developments. Find out more about our real estate developer marketing services.
Small Business Marketing
Macaw Digital Marketing was created to help small and medium businesses grow. We provide a full range of digital marketing services designed specifically for small businesses. See our small business marketing services that can help you increase your traffic, generate more leads, and convert prospects into customers.
Why choose Macaw Digital Marketing as your Agency?
Digital Marketing prowess.
Small business experience.
Driven by results.
You can trust Macaw Digital Marketing agency will bring the Digital marketing expertise needed to help your company accomplish its growth goals. Macaw’s Founder and Lead Consultant alone has 11 years of marketing, digital marketing, and business development experience. He has a proven track record of producing significant results for both multi-billion dollar companies and smaller start-ups, including his own successful businesses. Here’s some of the reasons why companies love working with Macaw Digital Marketing:
A Better Relationship
Experience a smaller, boutique approach to digital marketing. We work alongside you and treat you like a valued partner vs. just another customer. We believe in helping you accomplish your goals, not using you to accomplish ours.
Your Results Are What Matters
We custom tailor our marketing services to meet your specific needs and accomplish your goals vs. what earns us the most money. We will never force high-cost services upon you that aren’t a fit. In other words, we have your best interest at heart.
True Entrepreneurial Experience
We bring more than digital marketing services. We know what it takes to help your business grow. Our founder is an experienced entrepreneur who knows how to establish and grow startups and small businesses.
We have no intention of locking you into a contract. We can provide digital marketing services on a project, monthly or even an hourly-basis. Make us earn your business consistently by eliminating contracts and giving you ultimate flexibility. You are in the driver’s seat.
Proven, recognized marketing results
“Would highly recommend Dan to anyone looking for a smart, dedicated, and imaginative strategic marketer/market development professional.”– David H.
Executes ideas that were proven successful. Dan is a thorough, detail-oriented guy who sets organized goals and reaches them. If you are thinking about working with Dan one way, shape or form, I hope this gives you the confidence to move forward.– Dustin F.
Dan used a wide range of skills that helped the company navigate a crowded market…using the latest technologies and practices to improve our inbound and outbound efforts. Dan has a grasp of the smallest details while driving the big picture.– Mike B.
We Can Help Your Small Business Grow
We understand the issues of wearing too many roles and having a limited budget. We can help you grow your business without having to grow your own internal team (and the overhead that comes with it). Let the experts do the work for you efficiently.
Macaw Digital Marketing agency is based in South Florida. We help small businesses grow in South Florida and throughout Florida. We work remotely so we can provide Digital marketing services regardless of where you are located.
Digital Marketing FAQs
What is digital marketing?
Digital marketing used the internet and online platforms to promote products, services or brands/individuals. Digital marketing can be executed on computers or mobile phones. Companies use digital marketing to establish and grow their brand, promote products or services, attract and convert prospects, and retain and delight customers. Many technologies and strategies can be used to accomplish these goals.
Digital marketing allows you to reach a large audience efficiently. This is because most people spend a lot of time online and use the internet to get information. Strategically placing and promoting your brand, products, services, etc. online helps businesses reach a large number of their specific target audience that would otherwise be more costly and difficult to reach.
Digital marketing helps companies increase their digital (online) exposure, promote their products and services, convert prospects into customers, and stay engaged with their target audience.
Digital marketing is different from traditional marketing because it is purely online. Traditional marketing includes offline marketing activities, or in other words, anything that is not online. Examples of traditional marketing are direct mail marketing, billboards, television, radio, etc. These activities would not be digital marketing because they are not online.
Smaller businesses benefit from digital marketing because it gives them exposure that would be hard to gain using only offline marketing methods. Local businesses are able to come up in local and search engine results. They are able to create an online presence and build an engaged following on social media channels. They are able to capture contact information and communicate (and keep top of mind) with customers. Digital marketing puts small businesses on more of a level playing field with larger competitors. In order to effectively use digital marketing small businesses should consider hiring a digital marketing agency (business or consultant for hire).
A digital marketing agency is a business (known as an agency) for hire that performs digital marketing services to help clients grow. These agencies might provide focused digital marketing services, such as web design and web development. Or they may provide a wide range of internet marketing services.
Digital marketing agencies are businesses for hire that specialize in providing digital marketing services to clients, who are usually businesses. Clients pay them either per hour, per project, or per month at an agreed-upon cost. The digital marketing agency will perform work within the scope of the agreement with the client.
Businesses may hire a digital marketing consultant or agency for many reasons. Perhaps they do not have the expertise in-house to successfully execute digital marketing strategies or tactics that get results. Or the business will use an external firm because they do not have enough resources internally and do not want to hire permanent, W2 employees. Even if the business has individuals who have digital marketing experience it is often more effective to hire a consultant or agency. This is because the marketing agency is an expert in a specific field and can get better results. As a result, individuals at the business are allowed to focus on what they do best and let the outside resource handle their digital marketing.
Macaw Digital Marketing Agency offers a full range of consultative digital marketing services, including branding, SEO optimized and responsive website design and development, SEO, local SEO, content marketing, pay-per-click (PPC), social media marketing and management, etc.
No. Digital marketing activities can be tailored to your specific budget. Bigger companies have bigger budgets. Many small businesses execute effective digital marketing efforts at low budgets.